The Microsoft Store

[furie]

Microsoft opened its second retail store in Mission Viejo, Calif., last Thursday. It drew quite a crowd -- some 1,000 people, according to the Orange County Register, via CNET -- in part because Microsoft was giving away concert tickets to those at the front of the line.

Like its sibling in Scottsdale, Ariz., it looks a lot like Apple's retail stores -- big, clean tables with computers set out for people to use, with lots of uncluttered floor space for people to walk around. (Plus Xbox stuff, and multi-touch Microsoft Surface tables for people to use.) (http://www.businessinsider.com/microsofts-new-retail-stores-look-just-like-apple-stores-2009-11)

[boosterp]

This will follow Gateway's attempt in just a few years.

[STC-Dub]

I don't see this working out. Microsoft is not exactly the most loved company and without thinking a little bit, I cannot think of anything I would need from the store.